Use cases in Medical Device
& Digital Health
Why use PROs with new devices or digital therapeutics?
Healthcare is rapidly shifting from volume to value and conscious healthcare consumers are increasingly demanding to see the evidence. This puts increasing pressure on companies to collect data around the efficacy of their device or service, particularly from the patient’s perspective. Patient-reported outcomes represent a scientific means to collect patient centered data to help validate your product and win over payers and consumers.
What measures are available?
There are hundreds of patient-reported outcome measures out there – some that measure general quality of life and others that dive in to condition-specific symptoms and function. It’s important to choose measures that align with the outcomes that are important to your patients and successfully treating their condition. For example, if your product is a knee support for athletes after ACL tears then it might be worth using a measure like the Knee injury and Osteoarthritis Outcome Score. If your intervention is a coaching platform for employees you might consider using a measure such as the Rosenberg Self-Esteem Scale.
How to start start capturing data
Getting started is easy and we’d encourage you to register on the platform and start testing it with a few of your patients to gain familiarity. In order to stand up a comprehensive outcomes program we recommend a few key steps that we summarized in a short infographic that can be downloaded here.
Use Case Example: Prosthetics
A company designing and manufacturing a revolutionary prosthetic device had recently brought its product to market. Anecdotally they had heard from the patients that the device had transformed lives but they needed some quantitative data to back this up. They knew that having such data would help them market their product to patients and win coverage from payers.
They starting tracking patient-reported outcomes with every patient fitted with their device. Capturing the patient’s functional state prior to being fitted with their device and monthly thereafter they had soon accumulated a wealth of data around their product. Alongside validated measures of function and QoL they were also able to collect data on patient satisfaction and garner specific product feedback. The data has also enabled them to identify patients who were struggling and troubleshoot problems early.
Use Case Example: Coaching Platform
Severe psoriasis is increasingly recognized as having important physical and psychosocial effects that extend beyond the skin. The arrival of biologic treatments has brought more options to those with severe disease, however with potentially serious side-effects and treatment costing up to $30,000 per year, the need to monitor efficacy has never been greater. A dermatology clinic that wanted to keep a closer eye on these patients chose bi-weekly check-ins using the Dermatology Quality of Life Index (DQLI) delivered in the comfort of the patient’s home. With the patient-reported data flowing back to the clinic, they were able to better identify primary and secondary treatment failure and proactively manage their patient’s care.